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A History: Women's Tennis Fashion

“When it comes to fashion, you don’t want to be a repeat offender.” — Serena Williams The chic ladies of tennis have historically made clothing a spectator sport. In the late 1800s, on the manicured lawns of the All England Croquet Club, the inven...

Foam Rolling Exercises for Tennis Players

What is it? The foam roller is basic lightweight compressed foam in the shape of a cylinder. It is available in a variety of designs and firmness levels (soft to firm), with soft being best for beginners. It can also be made of flexible plastic. T...

Inside Tennis: To Grunt or not to Grunt?

What is grunting? In simple terms, it is the loud noise that follows after hitting a shot in tennis. Some deliberation stems as to when the sound effects officially came into play. According to Josh Levin’s article; Tennis: An Aural History, the l...

Five Great Tennis Books To Read

Looking for a good tennis book to read? Get in the mood for tennis season with some great books, all designed to teach as well as inspire. Unstoppable: My Life So Far – Maria Sharapova This book emulates five-time Grand Slam winner Maria Sharapov...

A Brand History: Nike Tennis Shoes

"A shoe must be three things: it must be light, comfortable and it must be able to go the distance." - Bill Bowerman First Nike Logos (image: wikimedia.org) The American Sportswear company, Nike, Inc. was born on January 25, 1964 in Eugene, Oregon...

A Brand History: Babolat

Babolat has been one of the foremost innovators and has had a big impact on the history of tennis. This can be seen through their development of strings and racquets but also in a more behind the scenes capacity with their stringing and customiza...

Top 10 Best Shots & Rallies | Indian Wells 2019

10) 0:00 Roger Federer vs. Hubert Hurkacz: Federer going from defence to offence, smacking the ball with a hard-hitting cross-court forehand right past Hurkacz.Shop Federer Gear 9) 0:22 Novak Djokovic vs. Bjorn Fratangelo: A long rally which even...

Why Must Players Wear White at Wimbledon?

Wimbledon is the oldest tennis tournament in the world and has been played since 1877. To this date, it is considered to be the most prestigious of all of the four Grand Slams. In 1963, Wimbledon instituted a "predominantly white" rule which las...

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